CardiganHilda
A great club price for existing and newcomer members.
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Sun-kissed lemons
Designs to boost the holiday mood and celebrate the greenery.
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Garden dreams
Discover Gudrun’s favourite places around the globe.
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Thank you for your support!
With our sunflowers we’re making a difference – together.
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Dresses season
Air your legs in the season’s styles.
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Plush terry
made of soft organic cotton.
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Explore the full collection:
Swedish design with a green soul
Explore our creative assortment of Scandinavian clothing and interior decor in beautiful, natural materials. These smile-sparking clothes are ideal for wearing layer on layer. In addition to their unique design, these pieces are also functional, frequently organic and perfect for women of all ages. You will also find colourful interior decor that makes it a breeze to style your own, unique dream home.