Create a floral style

Flowers are a major source of inspiration for our designers. Wild, rambling flowers and cut flowers in beautiful fresh bouquets. Pick your favourites and blossom in style on everyday and special occasions!


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  • “Pink Moon” lyocell/elastane jersey dress - dark hibiscus

    Pink moon dress

    • Price USD: US$ 128.00
  • “Pink Moon” lyocell/elastane jersey dress - lupin

    Pink moon dress

    • Price USD: US$ 128.00
  • “Pink Moon” lyocell/elastane jersey dress - black

    Pink moon dress

    • Price USD: US$ 128.00
  • “Theia” organic cotton/elastane jersey dress - natural/patterned

    Theia jersey dress

    • Price USD: US$ 114.00
  • “Theia” organic cotton/elastane jersey dress - dark agate red/patterned

    Theia jersey dress

    • Price USD: US$ 114.00
  • “Theia” organic cotton/elastane jersey dress - vintage blue/patterned

    Theia jersey dress

    • Price USD: US$ 114.00
  • “Theia” organic cotton/elastane jersey dress - kiwi/patterned

    Theia jersey dress

    • Price USD: US$ 114.00
  • “Theia” linen scarf - purple red

    Theia scarf

    • Price USD: US$ 58.00
  • “Theia” linen scarf - kashish

    Theia scarf

    • Price USD: US$ 58.00
  • “Theia” linen scarf - lupin

    Theia scarf

    • Price USD: US$ 58.00
  • “Moonlight” woven viscose/linen dress - bright red

    Moonlight dress

    • Club price: US$ 104.00
    • Price USD: US$ 118.00
  • “Moonlight” woven viscose/linen dress - lupin

    Moonlight dress

    • Club price: US$ 104.00
    • Price USD: US$ 118.00
  • “Moonlight” woven viscose/linen dress - black

    Moonlight dress

    • Club price: US$ 104.00
    • Price USD: US$ 118.00
  • “Ophelia” organic cotton/modal jersey top - rosemary/patterned

    Ophelia jersey top

    • Price USD: US$ 84.00
  • “Ophelia” organic cotton/modal jersey top - acorn/patterned

    Ophelia jersey top

    • Price USD: US$ 84.00
  • “Cleo” woven organic cotton indoor jacket - black

    Cleo jacket

    • Final sale: US$ 53.00
    • Price USD: US$ 118.00
  • “Theia” organic cotton sock - blackTheia socks

    Theia socks

    • Take-2-Price: US$ 14.00 each
    • Price USD: US$ 16.00
  • “Theia” organic cotton sock - bottle greenTheia socks

    Theia socks

    • Take-2-Price: US$ 14.00 each
    • Price USD: US$ 16.00
  • “Theia” organic cotton sock - Pacific blueTheia socks

    Theia socks

    • Take-2-Price: US$ 14.00 each
    • Price USD: US$ 16.00
  • “Theia” organic cotton sock - amaryllisTheia socks

    Theia socks

    • Take-2-Price: US$ 14.00 each
    • Price USD: US$ 16.00
  • “Theia” organic/recycled cotton long cardigan - indigo green

    Theia long cardigan

    • Price USD: US$ 144.00
  • “Theia” organic/recycled cotton long cardigan - ash grey

    Theia long cardigan

    • Price USD: US$ 144.00
  • “Theia” organic/recycled cotton long cardigan - madder red

    Theia long cardigan

    • Price USD: US$ 144.00
  • “Ophelia” organic/recycled cotton sweater - dark natural

    Ophelia sweater

    • Price USD: US$ 98.00
  • “Ophelia” organic/recycled cotton sweater - purple red

    Ophelia sweater

    • Price USD: US$ 98.00
  • “Ophelia” organic/recycled cotton sweater - teal

    Ophelia sweater

    • Price USD: US$ 98.00
  • “Ophelia” organic/recycled cotton sweater - bottle green

    Ophelia sweater

    • Price USD: US$ 98.00
  • “Rose hip” woven organic cotton blouse - agate red

    Rose hip blouse

    • Price USD: US$ 104.00
  • “Rose hip” woven organic cotton blouse - indigo

    Rose hip blouse

    • Price USD: US$ 104.00
  • “Rose hip” woven organic cotton blouse - indigo green

    Rose hip blouse

    • Price USD: US$ 104.00
  • “Rose hip” woven organic cotton blouse - black

    Rose hip blouse

    • Price USD: US$ 104.00
  • “Moonlight” woven viscose/linen trousers - bright red

    Moonlight trousers

    • Price USD: US$ 94.00
  • “Moonlight” woven viscose/linen trousers - lupin

    Moonlight trousers

    • Price USD: US$ 94.00
  • “Moonlight” woven viscose/linen trousers - black

    Moonlight trousers

    • Price USD: US$ 94.00
  • “Rose hip” woven organic cotton dress - agate red

    Rose hip dress

    • Early bird price: US$ 186.00
    • Price USD: US$ 188.00
  • “Rose hip” woven organic cotton dress - indigo

    Rose hip dress

    • Early bird price: US$ 186.00
    • Price USD: US$ 188.00
  • “Rose hip” woven organic cotton dress - black

    Rose hip dress

    • Early bird price: US$ 186.00
    • Price USD: US$ 188.00
  • “Willow” woven organic cotton kimono - kashish

    Willow kimono jacket

    • Price USD: US$ 228.00
  • “Willow” woven organic cotton kimono - henna

    Willow kimono jacket

    • Price USD: US$ 228.00
  • “Willow” woven organic cotton kimono - indigo

    Willow kimono jacket

    • Price USD: US$ 228.00
  • “Willow” woven organic cotton kimono - indigo green

    Willow kimono jacket

    • Price USD: US$ 228.00
  • “Pink Moon” lyocell/elastane top - dark hibiscus

    Pink moon top

    • Price USD: US$ 88.00
  • “Pink Moon” lyocell/elastane top - lupin

    Pink moon top

    • Price USD: US$ 88.00
  • “Pink Moon” lyocell/elastane top - black

    Pink moon top

    • Price USD: US$ 88.00
  • “Pink Moon” wool/organic cotton long cardigan - grape

    Pink Moon long cardigan

    • Price USD: US$ 208.00
  • “Pink Moon” wool/organic cotton long cardigan - lupin

    Pink Moon long cardigan

    • Price USD: US$ 208.00
  • “Pink Moon” wool/organic cotton long cardigan - dark ash grey

    Pink Moon long cardigan

    • Price USD: US$ 208.00
  • “Theia” organic cotton/elastane jersey top - natural/patterned

    Theia jersey top

    • Price USD: US$ 68.00
  • “Theia” organic cotton/elastane jersey top - dark agate red/patterned

    Theia jersey top

    • Price USD: US$ 68.00
  • “Theia” organic cotton/elastane jersey top - pale powder pink/patterned

    Theia jersey top

    • Price USD: US$ 68.00
  • “Theia” organic cotton/elastane jersey top - vintage blue/patterned

    Theia jersey top

    • Price USD: US$ 68.00
  • “Theia” organic cotton/elastane jersey top - kiwi/patterned

    Theia jersey top

    • Price USD: US$ 68.00
  • “Shadow” lambswool blend cardigan - light sand

    Shadow cardigan

    • Price USD: US$ 138.00
  • “Shadow” lambswool blend cardigan - hydrangea

    Shadow cardigan

    • Price USD: US$ 138.00
  • “Shadow” lambswool blend cardigan - midnight blue

    Shadow cardigan

    • Price USD: US$ 138.00
  • “Ophelia” organic cotton sock - kashishOphelia socks

    Ophelia socks

    • Take-2-Price: US$ 14.00 each
    • Price USD: US$ 16.00

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Many Gudrun Sjödén creations are inspired by the natural world, and flowers hold a special place in our heart. Roses, tulips and sunflowers are some of the flowers that have served as models for our patterns and designs. The result is a delightful collection of floral dresses and sweaters with floral shoes, bags, scarves and other accessories

Choose from our extensive selection of floral clothing for everyday wear and special occasions. Are you looking for a floral dress for midsummer? June is the perfect month for floral patterns! Or how about styling your look with a pair of solid-colour trousers with a floral sweater in cheerful colours? It’s guaranteed to brighten your day and bring a smile to those you meet. Most of us want to slip into a floral summer dress when the sun comes out and warms the fresh green leaves. You’ll find lots of styles here for hot sultry days and cool summer evenings. 

If you’re not sure where to start, try our floral accessories and see where they lead! They’ll lend the finishing touch to any outfit without overwhelming them. What’s more – a vibrant scarf or bag with a floral design adds instant interest to a more low-key look.