Compete in style 

Share your sunniest Gudrun outfit with us by 31 March for a chance to win a €50 gift card*. We will pick 28 colourful winners – good luck! 

Here’s how to enter:
1. Follow gudrunsjoden on Instagram.
2. Make sure your Instagram account is public rather than private. 
3. Post a picture of yourself in your sunniest Gudrun outfit on Instagram and tag the photo with @gudrunsjoden and #gudrunista.





Competition terms and conditions
*In order to enter, you need a public Instagram account and be at least 18 years of age. Closing date for entries is 31 March. The winners will be selected by a Gudrun Sjödén-appointed jury and notified via Instagram by the end of April. By tagging your photo, you enter the competition and agree to its terms and conditions as well as Instagram’s terms of use. In doing so, you also attest to being the originator of the photo. Feel free to enter several photos. The names and entries of all participants may be published at and in our other digital channels. The prize cannot be exchanged for cash.

Personal data
By entering this competition, you consent to us processing your personal data so that we can contact you with information about the competition and send you a prize if you win. You also consent to us publishing your name at if you win. We retain your data until the competition has ended and the winners have been contacted. Your data will then be erased. 
Learn more about how we process your personal data here »