Swedish folklore – inspired by Mora
My own take on the traditional folk costumes of the historical Swedish province of Dalarna was inspired by the quaint town of Mora. The white sheepskin boa is surely the boldest piece in this range; a range that brings you an abundance of craftwork and colour, and that blends harmoniously patterned knitwear with hand-embroidered roses. The Swedish textile tradition is no stranger to block-printed patterns either. What I want to highlight most of all in my “Mora” collection however is the natural shade of white we used – no dye or bleach required.
Wrap yourself in our warm, woolen “Siljan” coat.
Click for a closer look »
A high wraparound collar
in ecru, dark hibiscus or ash grey – the choice is yours!
View all the colourways »
Dress in folklore styles
crafted from alpaca and recycled wool.
View the “Mora” cardigan »
Are you a #gudrunista?
Enter a photo of yourself in your favourite colour by 23 May – we’ll select 25 winners who’ll each receive a 50 € gift voucher*.
You can read more about the competition here »