Styles in warm colours and natural fabrics.

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According to tradition, the sparkling mirror embroidery provides protection from evil spirits.
Take a look »

The lovely cotton cardigan

Gudrun’s rich patterns, with an Indian twist.
Show me the cardigan »

The dip-dye technique

Beautiful colours produced with natural, plant-based dyes.
View the linen dress » "Ikat" trousers »

About indigo and dip-dye

Indigo is a very special dye that can be extracted from a range of plants. Different plants are used in different parts of the world. In India, deep pits are filled with the blue dye which is used many times over. Once the vibrancy of the colour fades, more dye is added to the pit. Dip-dyeing involves different parts of a garment being submerged in a dye vat for different amounts of time. While the lightest part might be submerged for as little as ten minutes, the darkest part will remain in the dye vat for much longer.

Join us on our fascinating journey into a sand-coloured world! There are pale yellows, vibrant madder reds and indigo cross-dyes. A single vat of indigo dye won’t do here!

text6_uk.pngGudrun’s rich patterns, with an Indian twist.
Show me the cardigan »

Dip-dye pieces in hues derived from rusty pieces of iron that have been left to oxidise.
View all the colourways »

Ikat

Ikat is an intricate way to pattern textiles by binding certain yarns before dyeing and weaving the fabric, so that the tied yarns keep their original colour. Our ikat dress has three colours – one base colour and two brighter hues that make up the stripes.

Magnificent patterns

Our ikat dress has three colours – one base colour and two brighter hues that make up the stripes.
Click to discover »

text11_uk.pngThe simple “Marigold” smock blouse is woven from a slightly heavier-weight organic cotton.
Wear the blouse »

White looks especially stunning when set against Jaisalmer’s sand-coloured architecture.


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Hear the stories behind the pieces
Gudrun and her design team talk about everything from styles and patterns to fabrics and production techniques. 
Watch the video »

 


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Share your style, tag your posts with #gudrunista and follow us on Instagram @gudrunsjoden. Maybe we’ll use your picture on our website or in our social media channels! 

Looking for inspiration?
Meet other colourful Gudrunistas here »