Our competitions

Here’s all the info you need about our colourful prize draw competitions. Keen to enter our competitions? Read on for the terms & condition and eligibility rules, or get inspiration from the lucky winners of previous competitions.

Which character are you?

Do you love a boho look like Ingmari or have a strong penchant for colour like Emma? Style your look and enter our competition to win a gift card worth £500. Get inspired by one of this autumn’s four Gudrun characters, then style your look, take some photos and share them with us! This is an Instagram competition and it ends at midnight on 24 September 2023.

How to enter the competition:
1. Follow gudrunsjoden on Instagram.
2. Take some photos or film yourself dressed in a Gudrun outfit inspired by an autumn character (Natural Ines, Colourful Emma, Gudrun the Pattern icon or Boho style Ingmari) and tag with @gudrunsjoden and #gudrunista on Instagram.

P.S. Give a little extra thought to the background, light and camera angle when you photograph your (hopefully) winning picture!

Competition terms and conditions
*To enter the competition, you must have a public Instagram account and be at least 18 years of age. The competition ends at midnight on 24 September 2023. The winners will be selected by a panel of judges appointed by Gudrun Sjödén and notified via Instagram by 9 October 2023. The winners are responsible for providing us with their name and address. If these are not provided within 14 days, the prize will automatically be awarded to another entrant. By tagging your video/photo, you are entering the competition and agreeing to its terms and conditions as well as to Instagram’s terms of use. You are also certifying that the video/photo was taken by you personally. You are welcome to submit more than one entry. Competition entries may be published on the gudrunsjoden.com website and in our other digital channels. Prizes cannot be exchanged for cash. Any taxes that may be due on the prize are to be paid by the winner.

Help us improve

How would you like Gudrun’s customer club to evolve? Help us think outside the box – let’s bring more colour to our customer club! The three best ideas will each be rewarded with a gift card worth £100. Good luck!

How to enter the competition:
1. Answer the questions and present your idea – the only limit is your creativity!
2. Send in the form and cross your fingers.

View Survey

COMPETITION TERMS AND CONDITIONS:
To enter, you must be at least 18 years of age. The competition closes at midnight on 20 August. The winners are selected by a panel of judges appointed by Gudrun Sjödén and will be contacted by email by 31 August. The winners are responsible for providing us with their name and address details. If these are not provided within 14 days, the prize will automatically be awarded to another entrant. You are welcome to submit more than one entry. Competition entries may be published on the gudrunsjoden.com website and in our other digital channels. Prizes cannot be exchanged for cash. Any taxes that may be due on the prize are to be paid by the winner.

Become our next #gudrunista

Inspire others by sharing your Gudrun outfit on Instagram! Tag the photo #gudrunista and you automatically enter the competition with a chance to win a gift card worth £100 to spend online or in-store. Good luck!

Simply:
1. Follow gudrunsjoden on Instagram.
2. Post a picture of your new Gudrun outfit on Instagram and tag the photo @gudrunsjoden and #gudrunista.

A useful tip! Think about the light, background and position of the camera when you’re taking the photo.

COMPETITION TERMS AND CONDITIONS:
To enter, you need a public Instagram account and to be at least 18 years of age. The competition is open until 31 December 2023 with one winner chosen each month between now and then. The winners are selected by a panel of judges appointed by Gudrun Sjödén. By tagging your photo, you consent to enter the competition, you agree to its terms and conditions and to Instagram’s terms of use, and you confirm that you are the copyright holder of the image. You are welcome to submit more than one entry. Competition entries may be published at www.gudrunsjoden.com and in our other digital channels. The gift card is valid for three years. The prize cannot be exchanged for cash.