Create a floral style

Flowers are a major source of inspiration for our designers. Wild, rambling flowers and cut flowers in beautiful fresh bouquets. Pick your favourites and blossom in style on everyday and special occasions!


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Many Gudrun Sjödén creations are inspired by the natural world, and flowers hold a special place in our heart. Roses, tulips and sunflowers are some of the flowers that have served as models for our patterns and designs. The result is a delightful collection of floral dresses and sweaters with floral shoes, bags, scarves and other accessories

Choose from our extensive selection of floral clothing for everyday wear and special occasions. Are you looking for a floral dress for midsummer? June is the perfect month for floral patterns! Or how about styling your look with a pair of solid-colour trousers with a floral sweater in cheerful colours? It’s guaranteed to brighten your day and bring a smile to those you meet. Most of us want to slip into a floral summer dress when the sun comes out and warms the fresh green leaves. You’ll find lots of styles here for hot sultry days and cool summer evenings. 

If you’re not sure where to start, try our floral accessories and see where they lead! They’ll lend the finishing touch to any outfit without overwhelming them. What’s more – a vibrant scarf or bag with a floral design adds instant interest to a more low-key look.