A dear friend of Gudrun
The sunflower often brightens our designs. Its saucer-shaped face works beautifully on textiles and its yellow petals have a vibrancy that makes this flower such a favourite of ours. It matches our palette. Gudrun is fond of round shapes too. She thinks it’s because she sketches by hand and because watercolour naturally creates rounded forms.
Swedish design with a green soul
Explore our creative assortment of Scandinavian clothing and interior decor in beautiful, natural materials. These smile-sparking clothes are ideal for wearing layer on layer. In addition to their unique design, these pieces are also functional, frequently organic and perfect for women of all ages. You will also find colourful interior decor that makes it a breeze to style your own, unique dream home.
Are you a #gudrunista?
Share your style, tag your posts with #gudrunista and follow us on Instagram @gudrunsjoden. Maybe we’ll use your picture on our website or in our social media channels!
Looking for inspiration?
Meet other colourful Gudrunistas here »