Our video library
Welcome to our video library – delve in and discover video clips from the past and present. Explore the collections in a moving format or be inspired by other colourful videos from Gudrun’s world. We’ll be adding to the site now and then so look out for updates.






Kick off Summer 2023

Kick off Summer 2023

Kick off Summer 2023

Kick off Summer 2023

Flying Lady
Familiar with the Flying Lady? – She welcomed visitors to our first website in 1997. Now with a new lease of life she’s off on an exciting adventure – see for yourself!

Anniversary Collection 

Anniversary Collection
Check out the Anniversary Collection that was launched to celebrate the 25th birthday of our website.

Explore the Watercolour Collection from autumn 2022.

At home with Anna Kern

“At home with Anna Kern”
– reliving the 2019 Home Collection

Strawberry fields

Strawberry Fields
Look closer at the “Strawberry Fields” High Summer Collection from 2021.

Strawberry fields BTS

Strawberry Fields BTS
Enjoy a behind-the-scenes look at the filming of our video for the “Strawberry Fields” High Summer Collection from 2021.

2022 Spring Collection

2022 Spring Collection
Take a sneak peek at the 2022 Spring Collection.

The green thread

The green thread
– a video about our striped essential sweater.

Shanghai fashion week

Join Gudrun
at Shanghai Fashion Week in 2011.




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Share your style, tag your posts with #gudrunista and follow us on Instagram @gudrunsjoden. Maybe we’ll use your picture on our website or in our social media channels! 

Looking for inspiration?
Meet other colourful Gudrunistas here »