A collage of women wearing colourful clothes from Gudrun Sjödén.
A graphic image in pink and beige with the words SALE BARGAINS.

Enjoy big savings on selected favourite styles – first come, first served! 
Shop now »

 

 

 

More in the sale:

 

  • Organic/recycled cotton knitted tunic - pink begonia

    Tunic in a soft knit fabric

    • Sale £59.00
    • Price £79.00
  • Cardigan “Brisa” in recycled cotton - heather

    Brisa cardigan

    • Sale £54.00
    • Price £79.00
  • “Seraj” woven linen shorts - pink begonia

    Seraj shorts

    • Sale £52.00
    • Price £74.00
  • Cotton/silk blouse - cerise

    Solid-colour blouse

    • Sale bargain! £39.00
    • Price £99.00
  • Wool/cotton/alpaca cardigan - pink marble

    Cardigan in an alpaca blend

    • Sale £62.00
    • Price £89.00
  • “Solöga” sleeveless, woven organic cotton dress - ecru

    Solöga dress

    • Sale £49.00
    • Price £69.00
  • “Edna” recycled cotton favourite sweater - copper

    Edna favourite sweater

    • Sale £62.00
    • Price £79.00
  • “Thea” woven organic cotton dobby dress - apricot

    Thea dress

    • Sale £49.00
    • Price £69.00

Shop by category:

 

A woman wearing a floral dress from Gudrun Sjödén.

Step up your style
Discounts on dresses »

 

 

A table with a check tablecloth from Gudrun Sjödén.

 Colour pop your interior  Homeware bargains »

 

 

A woman holding floral clothes from Gudrun Sjödén.

Pick your bouquet
Florals at discount prices »

 

 

Bargains in the right size:

 

XS
S
M
L
XL
XXL
Browse the sale in our store

Browse the sale in our store
See, feel and try before you buy. 
Find your nearest store »

 

Sale ends at midnight on 28 July 2025. While every effort is made to ensure accurate information, we accept no liability for unavailability of items, price increases, delayed delivery, typographical errors or any variations in stock in our stores and webshop.

 

 

Swedish design with a colourful soul

Explore our creative assortment of Scandinavian clothing and interior decor in beautiful, natural materials. These smile-sparking clothes are ideal for wearing layer on layer. In addition to their unique design, these pieces are also functional, frequently organic and perfect for women of all ages. You will also find colourful interior decor that makes it a breeze to style your own, unique dream home.