A collage of scenic pictures with women wearing clothes from Gudrun Sjödén’s 2025 Christmas collection.
A close-up of a woman with an animal mask on her head in a snowy landscape wearing a knitted sweater from Gudrun Sjödén’s 2025 Christmas collection.

Snow-capped mountains in a wintry landscape. Ever on the alert, a hare in the snow is ready to bound away. A fleet-footed fox trots along. An owl breaks the silence as it spreads its wings and glides through the icy-cold air. Our designer Parvathy drew inspiration for this collection here in the heart of Alaska. The wild landscapes are embraced by knitwear in a palette of colours reflecting the changing seasons – autumn gold, blue winter chill, the delicate light of spring and summer flora. Every colour and every motif is a whisper from nature itself.

 

*The photoshoot location is Reinheimen National Park in Skjåk, Norway. The facemasks are made by Animalesque.

 

Beautiful patterns and natural fabrics

 

A scenic picture of a large, snow-capped mountain.
A woman jumping between two stones wearing layers of clothes from Gudrun Sjödén’s 2025 Christmas collection.

Dressing for any weather
Yura jersey dress »  /  Denali dress »  /  Leggings »

 

 

A woman standing in a snowy landscape wearing a patterned long cardigan over black clothes from Gudrun Sjödén’s 2025 Christmas collection.

Wild, beautiful and ever-changing
Tanana long cardigan »

 

 

A crouching woman with an animal mask on her head wearing layers of pink and red clothes from Gudrun Sjödén’s 2025 Christmas collection.

Mighty wilderness
Denali trousers »  /  Yura jersey dress »  /  Long cardigan »

 

 

Two women walking along a road wearing layers of clothes from Gudrun Sjödén’s 2025 Christmas collection. There is also a red, graphic heart in the picture.

Whispering winds through the valley
Luna wool sweater »  /  Rime corduroy skirt »  /  Denali dress »

 

 

A woman standing on a road with her arms stretched out and her back to the camera. She is wearing a red, patterned long cardigan from Gudrun Sjödén’s 2025 Christmas collection.
A collage with one scenic picture and two pictures of women wearing clothes from Gudrun Sjödén’s 2025 Christmas collection.
A woman standing in a snowy landscape wearing layers of clothes from Gudrun Sjödén’s 2025 Christmas collection.
Two women sitting close together wearing clothes from Gudrun Sjödén’s 2025 Christmas collection. There is also a red, graphic heart in the picture.

Gudrun’s Good Deed
Gudrun’s Good Deed has been an intrinsic part of our culture since 2006. This means that we donate some of the proceeds from the sale of selected products to projects and organisations that we feel strongly about. This year, we are donating £10 from the sale of each “Luna” sweater to BirdLife International. This knitted favourite features a pattern that captures the silent flight of the owl. The fundraising period is 18 November to 18 December.

 

 

A close-up of a woman in a snowy landscape wearing layers of clothes from Gudrun Sjödén’s 2025 Christmas collection.
A woman lying down in the snow wearing clothes from Gudrun Sjödén’s 2025 Christmas collection. There is also a red, graphic heart in the picture.
A woman walking in a snowy landscape wearing layers of clothes from Gudrun Sjödén’s 2025 Christmas collection.

Fly with us to the deep forests
Every stitch in this collection is a reflection of the constantly changing seasons and the beauty of woodlands. Flowing silhouettes and longline, cosy-up styles promise to make your Christmas season truly magical. The colour palette is inspired by the wondrous spectacle of the Northern Lights. Frosty sky blue, celadon green and earthy brown meet deep tones of purple, turquoise and glowing red. A collection crafted from beautifully patterned fabrics, designed to be layered. Wrap your long cardigan Tanana around you to stay snug as you watch the owl take off from its branch. Enveloping you in a toasty embrace when winter’s frosty touch works its sparkling magic!

 


Shop the collection
Looking for your favourite colour? There are more colours than those you see here! Click on the product to view all the colours, learn more about our fabrics, fits, etc. 

  • “Luna” lambswool blend sweater - midnight blue

    Luna sweater

    • Price: £99.00
  • “Tanana” cotton/lyocell long cardigan - midnight blue

    Tanana long cardigan

    • Price: £169.00
  • “Tanana” cotton/lyocell long cardigan - beetroot

    Tanana long cardigan

    • Price: £169.00
  • “Denali” woven organic cotton trousers - pomegranate

    Denali trousers

    • Price: £69.00
  • “Yura” organic lyocell/elastane jersey dress - aubergine

    Yura dress

    • Price: £99.00
  • “Denali” woven organic cotton dress - pomegranate

    Denali dress

    • Price: £79.00

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