Folklore collection

On the meadows around villeneuvette

Fig-tree groves, sloping hills and ivy-clad walls in perfect harmony with our natural materials.

“Mimi” organic cotton smock blouse

Exquisite embroideries and a folk-art vibe

This collection was inspired by Swedish folklore and by blackwork, an embroidery technique whose roots run several centuries deep. All the pieces are crafted from gorgeously green organic cotton. Explore the styles and feel the presence of history!   
Shop the smock blouse »

“Camille” organic cotton cardigan
“Madame” organic cotton dress

A dreamy dress

crafted from organic cotton.
View the dress »

“Madame” organic cotton dress

fågel.jpgA little bird

Embroidered on the neckline or sleeve hem.
Smock blouse  »  /  Ruffle skirt »

“Camille” organic cotton cardigan

A true masterpiece

– that's our jacquard-knit “Camille” cardigan.
More colourways »

“Madame” organic cotton dress

Exquisite embroidery

Lavish borders and sumptuous embroideries inspired by blackwork.

“Mimi” organic cotton smock blouse

Breezy and beautiful

This airy blouse comes with exquisite embroideries and a concealed mobile phone pocket – so handy!
Shop the smock blouse »

“Camille” organic cotton cardigan

“Camille”

organic cotton cardigan
Discover the style »

“Madame” organic cotton dress

Available in ecru, tomato or black

View all the colourways »

Photoshoot from Lac du Salagou and Villeneuvette in Languedoc

These pieces were photographed in the historic Languedoc area in the south of France, specifically around Lake Salagou and the hamlet of Villeneuvette, where sand-coloured medieval buildings with ivy-clad walls meet beautiful meadows, fig-tree groves and sloping hills.

“Mimi” organic cotton trousers

Comfy, wide-leg trousers

A perfect match for tops and dresses.
Take a closer look »

 


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instagram_paper.png

Are you a #gudrunista? 

Share your style, tag your posts with #gudrunista and follow us on Instagram @gudrunsjoden. Maybe we’ll use your picture on our website or in our social media channels! 

Looking for inspiration?
Meet other colourful Gudrunistas here »