Our spectacular exhibition is now coming ”Gudrun Sjödén – a colourful universe” to Seattle, WA!

On March 28, the doors will open to Gudrun’s inspiring world of color, dazzling design and creative innovation. Learn more about her life and her unique approach to creating new collections with hand-painted watercolors year after year.


When: March 28 - September 6 (POSTPONED!)
Where: 2655 NW Market Street, Seattle, WA 98107

Opening hours and prices can be found here »
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Together with textile designer Wanja Djanaieff,

six themes have been created – each with its own fascinating story.
Which will be your favorite?

Learn more

Find out everything about the exhibition »

Stay up to date on the exhibition’s and the museum’s opening hours »



Building an exhibition

Building an exhibition with the whole Atlantic between us is a challenging, but fun task! We needed lots of hands on deck to design this comprehensive exhibition at the National Nordic Museum in Seattle. Fortunately, we’ve done this once before in Minneapolis, so we had created a bit of a routine.


Our exhibition team

considers every nook and cranny of the space when planning how to build out the show. They use Gudrun’s book MY PORTFOLIO as a starting point. The result is six different themes: ”Gudruns World”, ”The striped history room”, ”The global room”, “The green room”, “The photo room” and ”Folklore around the world”.

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maybe the occasional picture of Seattle will pop up?
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The National Nordic Museum collaborates with well-known Nordic designers and artists often, and regularly arranges exciting exhibitions.
Read more here »

Wanja Djanaieff’s hand-drawn sketches become a reality.



Are you a #gudrunista? 

Share your style, tag your posts with #gudrunista and follow us on Instagram @gudrunsjoden. Maybe we’ll use your picture on our website or in our social media channels! 

Looking for inspiration?
Meet other colourful Gudrunistas here »