Straight from the studio 

Find out how this spring’s “Digital Dreams” range came about! Photographer Mats, model Sofia and Gudrun herself take you along for a unique behind-the-scenes look.










Are you a #gudrunista?

Enter a photo of yourself in your favourite colour by 23 May – we’ll select 25 winners who’ll each receive a £50 gift voucher*.
You can read more about the competition here »