A collage with garments from Gudrun Sjödén’s 2025 fall collection and knit capsule collection.

*Valid in store and online 23–29/9 2025 for all items except gift cards and Sunflower items. The discount is applied at checkout and cannot be combined with other offers.

Colorful new arrivals

 

  • “Stripe” cardigan in an alpaca blend - mayflower

    Cardigan in alpaca blend

    • Price US$ 158.00
  • “Stripe” hat in an alpaca blend - lotus green

    Hat in an alpaca blend

    • Price US$ 58.00
  • “Tulipe” long cardigan in an alpaca blend - burnt orange

    Long cardigan in alpaca blend

    • Price US$ 198.00
  • “Stripe” cardigan in an alpaca blend - lotus green

    Cardigan in alpaca blend

    • Price US$ 158.00
  • “Stripe” mittens in an alpaca blend - coral

    Mitens in an alpaca blend

    • Price US$ 44.00
  • Alpaca blend sweater - heron

    Alpaca blend sweater

    • Price US$ 128.00
  • “Tulipe” long cardigan in an alpaca blend - sapphire blue

    Long cardigan in alpaca blend

    • Price US$ 198.00
  • “Stripe” cardigan in an alpaca blend - graphite

    Cardigan in alpaca blend

    • Price US$ 158.00
Four legs and feet wearing autumn footwear from Gudrun Sjödén.

Save on shoes
Keep your feet happy no matter the weather.  
Take this chance »

 

 

A pile of five folded items of knitwear.

Knitwear bargains
Fill your wardrobe with sensationally soft clothing.  
Shop here »

 

 

Two seated women modelling clothes from Gudrun Sjödén’s Essentials collection.

Layer upon layer
Take the chance to save on two items – for a fabulous layered look.  
Fall essentials »

 

 

A woman wearing a green parka from Gudrun Sjödén with the hood up.

Wonderful outerwear
Get ready for winter weather.  
See more here »

 

 

A woman standing in front of a sofa holding an orange throw from Gudrun Sjödén.

Unique interior decor
Transform your home with color.  
Save on homeware »

 

 

A collage of green photos illustrating Gudrun’s “Spirit of Gudrun” magazine.

The Green Issue
Shades of green are in focus in the new Spirit of Gudrun.  
Start browsing »

 

 

Explore the entire collection:

 

 

Swedish design with a colorful soul

Explore our creative assortment of Scandinavian clothing and interior decor in beautiful, natural materials. These clothes are sure to bring a smile and ideal for wearing in layers. In addition to their unique design, these pieces are also functional, frequently organic and perfect for women of all ages. You will also find colorful interior decor that makes it a breeze to style your own, unique dream home.