
Live broadcasts with Gudrun Sjödén
Do you want to find colorful inspiration and take a closer look at our latest collections? In our live broadcasts, we present the season’s new arrivals and share fantastic tips. So come find inspiration and discover new ways to mix and match your unique Gudrun garments!
Watch again
Did you miss one of our live broadcasts? No problem! All of our live broadcasts are saved here, so you can watch them any time you like and find tons of colorful inspiration – wherever you may be!

Holiday collection 2025
Did you miss the holiday season live broadcast from the Gudrun Sjödén store in Helsinki? No problem! You can see it all here. We presented our colorful holiday collection inspired by Alaska’s spectacular nature. These unique designs combine function and style.
Holiday collection 2025
Did you miss the holiday season live broadcast from the Gudrun Sjödén store in Helsinki? No problem! You can see it all here. We presented our colorful holiday collection inspired by Alaska’s spectacular nature. These unique designs combine function and style.
Fall extra collection 2025
Did you miss our autumnal live broadcast from the Gudrun Sjödén store in New York? No problem! You can watch it here. We presented our brilliantly patterned fall collection, inspired by the colorful flora and fauna of South America. Comfortable styles in a rich fall color palette. Knit, woven and jersey garments in beautiful harmony.
High summer collection 2025
Did you miss our sunny live broadcast from the Gudrun Sjödén store in New York? No problem! You can watch it here. We presented our colorful high summer collection – inspired by magical fairy tales, the lush nature of East Asia, and Osaka’s endless sunflower fields. Block-printed patterns, airy summer styles and beautifully striped linen. We also shared tons of styling tips for sunny days!
Winter collection 2025
Did you miss winter’s live broadcast from the Gudrun Sjödén store in Copenhagen? No problem! You can see it all here. We presented our colorful winter collection, transporting you to remote islands and rocky coastal landscapes. The result is unique designs that combine function and style.
Summer collection 2025
Summery warmth and adventures came alive when we presented our flourishing summer collection at our New York store. An abundance of color, floral traditions and airy silhouettes were front and center. We also showed how to mix and match this season’s new arrivals to create your own unique summer style.
Spring extra collection 2025
The magnificent colors of marketplaces and cultural encounters along the silk Road were in focus when our New York store presented the patterned 2025 spring extra collection. In the live broadcast, we showed how to wear and combine this season’s colors and patterns to achieve a unique spring style.
Spring collection 2025
The magic of the Silk Road is interpreted in the spring collection which was presented in our store in Copenhagen. From roses and shimmering colors to graphic-style details. We also offered inspiration for how to mix and match this season’s unique favorites with spring’s new essentials.






