Patterned clothing in natural materials 

1text_us.pngour floral summer dress with side pockets – for all your essentials.
Take yours home »


in a stylish long cardigan that billows in the May breeze. 

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Make your legs happy in a maxi skirt with intricate embroidery.
I want the skirt »

What will you pair with it?
Take a closer look here »

Block-printed pattern

inspired by snowdrops.
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Greet summer in a sleeveless dress.  
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Exquisitely detailed

with tone-on-tone embroidery. 
To the blouse »


are, naturally, genuine handicrafts from Jaipur in Rajasthan, in North India.
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Pointelle knits have patterns of tiny holes.
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Post a picture, hashtag it #gudrunista and follow @gudrunsjoden on Instagram. Maybe we’ll feature your picture on our website or social media! 

Need inspiration?
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