A woman holding up a tote bag featuring an elephant motif from Gudrun Sjödén.

Free tote bag
Get a unique tote bag for free when you buy at least two items*.
Shop here »

 

*Valid through April 26 or while supplies last.

 

 

An outdoor space with blue patterned home textiles from Gudrun Sjödén.

A blue oasis
Decorate your patio with harmonious colors.
More home decor »

 

 

A woman sitting on a wall wearing patterned organic cotton clothes from Gudrun Sjödén.

Organic cotton
A wonderfully versatile favorite fiber.
All organic cotton »

 

 

A woman leaning against a wooden wall wearing layers of clothes from Gudrun Sjödén.

Timeless charm
Combine vintage vibes and French influences.
Discover the styles »

 

 

A woman wearing a green knitted cardigan from Gudrun Sjödén.

Wardrobe favorites
Treat yourself to comfortable clothing with a long lifes.
Shop essentials »

 

 

Explore the entire collection:

 

 

Swedish design with a colorful soul

Explore our creative assortment of Scandinavian clothing and interior decor in beautiful, natural materials. These clothes are sure to bring a smile and ideal for wearing in layers. In addition to their unique design, these pieces are also functional, frequently organic and perfect for women of all ages. You will also find colorful interior decor that makes it a breeze to style your own, unique dream home.

 


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Post a picture, hashtag it #gudrunista and follow @gudrunsjoden on Instagram. Maybe we’ll feature your picture on our website or social media! Need inspiration? Find more colorful gudrunistas here »

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