

Colors for every layerNo layer should be without the joy of color – and that’s why our underwear comes in fabulous, vivid hues like nectar and pink. The bralette is wireless, because wearing a bra should be comfortable.


Colorful stripes are a key part of Gudrun’s designs – and without a doubt, stripes never go out of style. You’ll find them here on a bralette, panties, tank top and a nightgown – easy to pair with solid colors.

Light blue, Klein blue or indigo – beautiful blue is always right.

A combination that always looks great. The nightgown could also be styled as a simple dress, and the “Travel” kimono in viscose can be worn both as a robe and as an airy outer layer.
A true classicOver the years, the petticoat slip has become an essential part of our layered looks. It features a beautiful eyelet-embroidered ruffle around the hem and an adjustable waist for a better fit – lovely to pair with a tank top and bralette.
First-layer favoritesWe’re now welcoming the softest styles to put on first. Our underwear is made in pure organic cotton, with a comfy fit and colorful look. Mix and match stripes and simple solid colors on a wireless bralette, panties, jersey tank top and a nightgown. Comfortable new favorites, just the way we want them to be.
Shop the collectionLooking for your favorite color? There are more than you see here! Click the product to see all the colors and read about the material, fit and more.
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Post a picture, hashtag it #gudrunista and follow @gudrunsjoden on Instagram. Maybe we’ll feature your picture on our website or social media! Need inspiration? Find more colorful gudrunistas here »
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