Win a colourful trip to Paris
Do you dream of strolling along the banks of the Seine, sketching in your notebook while sipping coffee at a café in Le Marais – and brightening the streets of Paris with your Gudrun style? Now’s your chance! In November, we’ll be throwing open the doors of our new store in Paris. To celebrate, we’re giving away a weekend trip (Thurs to Sun) for two including tickets to the opening launch party.
The winner gets:
💚 Travel to and accommodation in Paris for two people, November 13–16 (shared double room at Hotel Observatoire Luxembourg).
💚 The opportunity to participate in the opening party of our Paris store on November 14-15.
💚 Lots of colorful inspiration and lifelong memories.
How to enter:
1. If you don’t already, follow gudrunsjoden on Instagram.
2. Take a picture of yourself wearing the Gudrun outfit you would wear in Paris, and tag the picture with the friend you would like to bring on the trip!
3. Last but not least – include @gudrunsjoden and #gudruninparis in your post, and upload it to Instagram.
4. Cross your fingers!
5. Don’t have Instagram? No problem, you can upload your picture here.
A useful tip! Give some extra thought to the background, light and camera angle when you take your (hopefully) winning photo!
Contest terms and conditions
To enter the contest, you must have a public Instagram account and be at least 18 years of age. You can also enter by uploading your submission on our website. The contest runs through October 26, 2025. See our complete contest terms and conditions here.
Winners are chosen by a jury appointed by Gudrun Sjödén AB and will be contacted by October 28 via Instagram or email. Winners are responsible for providing us with their information, consisting of name and address. If this information is not provided within 3 business days, the prize will automatically be awarded to another entrant. By including @gudrunsjoden and #gudruninparis on your video/picture, you agree to enter the contest and you agree to these terms and conditions as well as to Instagram’s terms of use. You are also certifying that the video/picture was taken by you personally. You are welcome to enter more than once. Contest submissions will be published at gudrunsjoden.com and may be published in our other digital channels. The prize may not be exchanged for cash. The prize is only valid during the period of November 13-16, 2025 and may not be rescheduled for other dates. Any extension of the stay must be arranged and paid for by the winner, including travel and hotel bookings.
The prize includes round-trip travel tickets to Paris and hotel accommodation there for two people, as well as an invitation to the opening of Gudrun Sjödén’s store in Paris. All other fees and expenses in conjunction with the trip (such as food and drinks, pocket money, vaccines) and any taxes on prizes are paid by the winner. The actual value of the first-place prize varies depending on where the trip begins and on variations in hotel and travel costs (maximum value $ 2,600).
If for any other reason the winner is unable to/does not want to take part in the trip, the winner loses the prize and no cash equivalent will be paid.
Gudrun Sjödén Design AB is not liable to pay compensation for any damage or costs incurred by the participant in conjunction with the trip. The winner is responsible for obtaining all necessary forms of identification and/or travel documents (such as a valid driver’s license, passport etc.) required for the trip. The winner is also responsible for taking out travel insurance (and all other types of insurance) according to their own choice, and hereby confirms that Gudrun Sjödén Design AB has not taken out, and will not take out, travel insurance or any other kind of insurance. Additional details about the trip will be provided to the winner upon being notified of winning.