All About Stripes!Don’t miss out – right now, enjoy 20% off* our classic striped top in organic cotton.
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*Valid online and in stores September 8–10 and cannot be combined with other offers. Discount applied at checkout.
Be sure to check out The Traveller – a colorful collection for any destination.
Discover The Traveller » / To all clothing »
Warm velourVelour with a beautiful sheen and soft feel – discover this season’s styles.
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Our most popular classicsFill your wardrobe with popular pieces that never go out of style.
Explore the classics »
It pays to be a memberDiscover select gems at extra nice prices – for current and newly joining members of the Gudrun Sjödén Club.
To the club prices »
Add the finishing touchLet your accessories make a statement – complete your look with something unique.
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Swedish design with a colorful soul
Explore our creative assortment of Scandinavian clothing and interior decor in beautiful, natural materials. These clothes are sure to bring a smile and ideal for wearing in layers. In addition to their unique design, these pieces are also functional, frequently organic and perfect for women of all ages. You will also find colorful interior decor that makes it a breeze to style your own, unique dream home.
Are you a #gudrunista?
Post a picture, hashtag it #gudrunista and follow @gudrunsjoden on Instagram. Maybe we’ll feature your picture on our website or social media! Need inspiration? Find more colorful gudrunistas here »
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